EmptyShelf Challenge: Book 1

2014-01-08 Book 1

I’ve completed my first book in the #EmptyShelf Challenge. For the background on what I’m doing see my original article on this topic. Following Jon Acuff’s lead, I’m going to post my #EmptyShelf Challenge updates using the format below.

Title: Keeping Up with the Quants: Your Guide to Understanding and Using Analytics
Author: Thomas H. Davenport & Jinho Kim

What the book is about

This book is intended to help business leaders, who typically are not as quantitatively minded, develop an understanding and appreciation for business analytics AND how to work with “quants.” The authors present a very easy-to-follow process for designing, conducting, and presenting quantitative analysis for all kinds of situations.

Why I read this book

I work with a lot of quantitative analysts and I’m most certainly a more qualitatively-minded person. I’m trying to develop more proficiency in this realm because business today is so dependent on data and data analysis.

Favorite idea

That those who are qualitative thinkers, or less quantitatively minded, with just a little effort, can develop the ability to “keep up with the quants.” With a basic understanding of a handful of analytics principles, leaders can engage with their data analytics professionals and design excellent studies to help the organization.

Do I recommend this book?

Sort of. If you find quantitative analysis confusing or even “scary,” I do recommend this book. If you are a logical thinker and are mildly comfortable reading quantitative analysis studies, this book might not add much to what you already know. You might find other resources such as Stat Trek or StatSoft more helpful.

Dr. Scott Yorkovich is a leadership coach and consultant. He works with individuals, small and medium organizations, and ministries. Contact him at ScottYorkovich[at]LeadStrategic.com with your questions.

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